Nike
For this simulation I had to pick a publicly traded company to study and track its news and updates. I choose Nike because I would love to have a future occupation in Nike but also that I'm a loyal customer to Nike. From this project I learned more information about Nike that I didn't know about before and facts that made me want to design for them even more. Below i have the information I have the information I have found.
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Nike was founded in 1964, but was created in 1971.
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Nike's Target Market
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Women
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Young Athletes
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Runners
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Sportsmen
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Athletes
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​Nike is Environmentally responsible, it does multiple projects to counteract the effects of climate change. It is one of the top climate friendly companies. I have listed the projects below.
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It was ranked top ten in the world and top U.S. company as socially responsible in 2006.
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From March 22 to April 15, Nike will be hosting Nike: ON AIR, a design workshop series in Paris, London, New York, Seoul, Shanghai and Tokyo that engages participants in the Nike footwear design processes.
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Nike's Top Competitors
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Adidas​
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Reebok
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Puma
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Nike is sadly struggling in the apparel side of the business​
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Nike's Stock Price is 66.09 USD as of April 21, 2018
Cover Letter
Questions
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-What are some ways you plan to include not athletic customers ?
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-Is the workplace more serious or care free ?
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-How do you deal with conflicting views on a project at hand ?
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-Are the employees given the opportunity to move up in ranks/Titles ?
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-Is the production of designs more group based or single person designs ?
S.W.O.T
